This was a concept created by the lovely team at Vedett and Duvel over in my second favourite European country Belgium. The idea was to move along the existing opportunity for people to upload their images onto Vedett bottle labels to something a little richer and more relevant to today's popular trends of blogging, tweeting and so on. Through Vedett Gazett people are able to upload stories, pictures, illustrations, you name it to the digital version of the newspaper and then the best bits make it through to the analogue version (our favourite of course) where they see their stories hit the Vedett headlines in real life glorious newsprint. Simple yet fun and full to the brim with wonderfully talented and genuinely interesting individual's work. The paper was designed by cool cat number one Mr Damien Poulain.
and the accompanying flyposters were designed by Cool Cat number two and and hip Dad Marc Kremers.
The posters and newspapers were distributed UK wide and as I type these words I believe we're pretty much all out of issue number one so that can only be a good sign. Issue two will be with us in the very near future and when my brain can compute exact dates I'll be sure to let you know. Thank you and good evening.